Apex Prime Care International response to recruitment crisis

As the care staffing crisis continues, south coast home care company, Apex Prime Care have welcomed 40 international recruits from the Philippines to strengthen their workforce. A further 60 staff are to follow later this year.

With 20 years’ experience, Apex Prime Care is a leading provider of domiciliary home care services in the South of England. Built on sound principles, the family run business knows the importance of caring for their loved ones and offers a comprehensive list of services to meet the needs of its service users.

Home care workers have served as a lifeline to our communities throughout the pandemic. In a time when many faced isolation, the care and companionship from carers ensured some our nation’s most vulnerable were not alone.

As well as highlighting the importance of the social care workforce, the pandemic has created unprecedented pressure on recruiting and retaining home care workers. In December, the government announced that care workers will be added to the Home Office’s shortage occupation list and additional care workers are to be recruited from abroad to fill the much-needed gaps.

The first cohort began their journey from Manila on Thursday 27th January

Apex Prime Care has partnered with BMB International Recruitment, a well-established and ethical overseas healthcare recruitment company, to combat the significant challenges the health and social care sector is facing when recruiting and retaining frontline carers. This year a total of 100 new recruits will be joining the Apex team from the Philippines.

Both businesses are family run and put these values at the heart of everything they do. Apex Prime Care are offering cars and sourcing accommodation to smooth the transition to the UK for their new team members. They will also be on hand every step of the way to help integrate the new recruits into the team and into wider society.

Ben Patrick, COO of Apex, said: “The need for care in the community is only increasing and with health and social care experiencing one of its most difficult times in history for recruiting and retaining carers, we have started overseas recruitment to help relieve the pressures on hospitals and local authorities, and to fill the void of vacancies in the industry.

“The qualifications and experience our new team members hold are outstanding and the feedback we are already receiving about how they have settled in and hit the ground running is fantastic.”



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